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Corporate Social Responsibility

Why corporate social responsibility should be a profit centre back to your business

Why corporate social responsibility should be a profit centre back to your business

When I speak of the proposition that CSR should be good for those that are giving, to the point that it is actually a profit centre back to the company, there is usually one of two responses.  The first is “that’s interesting, tell me more” and the second is “I don’t agree, we don’t want a return, we give because it’s the right thing to do.”